1xBet takes two stand method of successful ICE exhibition
1xBet showcased its B2B product for the first time at last month’s ICE exhibition, before introducing its one-year old affiliate program to markets across Asia, Africa, Europe, and Latin America.
Having hosted two stands at Snow (6-8 Feb), one for B2C and one for B2B, the Western european operator said the outcome of the exhibition got “exceeded all expectations”.
The 1xBet press service said: “How does 1xBet stick out from the other exhibitors? 1xWager is one of the few companies that are successful on the B2C market, and http://1xbet-giris.xyz/bonus/ it now has a high-quality product to offer affiliates of the company. We are able to say confidently that customers are certain to get precisely what they need.
“The outcome of the exhibition exceeded all our expectations: there was a lot appealing inside our product and useful contacts were made. This marketing was beneficial not only for 1xBet, also for other exhibitors and visitors.”
In the meantime, 1xWager supported its ICE presence by exhibiting at the London Affiliate Meeting (LAC). Specialists from the company met with current affiliate marketers to discuss fresh ideas and new proposals to enhance the quality of products and services within its Affiliate Program.
The declaration continued: “This year, affiliates from around the globe visited our stand. Through the exhibition, we fulfilled with our set up companions and made home based business connections with site visitors and other exhibitors. We wish that these exchanges will develop into long-term mutually beneficial romantic relationships.
“Over a brief space of time, we’ve introduced ourselves and our Affiliate Program to marketplaces throughout the world. A lot of successful work has been done to get traffic from Asia, Africa, European countries, and Latin America. Furthermore, we are actively submitting applications and gradually getting licenses to use in a variety of countries.”
With just a few days to go before start of ICE London (6-8 February), the sponsors of London Baby have embraced the growing ‘hype’ around the world’s biggest video gaming exhibition.
Once again, SBC has became a member of makes with iGaming Business to web host #londonbaby2018, the biggest marketing party on the first night of the exhibition (6 Feb), held at the stunning Café de Paris.
While blockchain technology and the opening of the united states gambling market are anticipated to garner significant attention at ICE and networking parties across the week, OPTIMA CEO Jacob Lopez highlighted machine learning as another key subject appealing.
This was after each of the sponsors of London Baby was asked to predict what the industry ‘buzzword’ or ‘buzzwords’ would be for this season’s event.
Alex Inglot, Director of Marketing communications for Sportradar, said: “This year, a lot of attendees and many debates will focus around what may or might not happen in the US this year with regards to sports betting.
“The Supreme Courtroom’s decision could have seismic implications for the industry and it will impact sports leagues, regulators, state regulators, existing US casinos and providers, international operators, suppliers and of course the US general public.
“It is almost impossible to predict what the ultimate verdict will be, but many at ICE will already be scenario planning and looking to get a read from others going to the ExCeL this February.”
Valentyn Kyrylenko, VP of Business Development for BetInvest, said: “Individualized engagement and implementation of data-driven customer value management will be a trending topic at ICE 2018. At BetInvest, we realised that no matter how good the algorithms are, computers still require the instructions for whatever they actually.
“The leaders in igaming, and especially sports betting, will never be the companies with the most innovative technology (however controversial it may sound to the reader) but those companies, which through the years of operation, were able to collect large quantities of data.
“As my colleague and good friend Nik Rudenko (CMO of FavBet) likes to say, ‘Traffic is the King’. But my place, which is at the intersection of trying to find the best new opportunities and making sure they pass the smell test trained me, is that the largest opportunities rest in the hands of these companies who become data centric in their customer approach.
“The companies which hold data and can make their machines analyse data and know what to do, based on the content of the info and its range without specific instruction, will become as unreachable to the competition as eBay to the new WordPress start-up.
“The companies holding big data can still generate correct customer behavior despite having the uncertain regions of data because of its cumulative nature. In my own view, the future ‘Amazons’ of sports activities betting is a different variety of companies. Such companies remain sitting down in the duck blind unaware that one move can change the position quo.”
Thomas Nielsen, Head of Game Licensing at Magnet Video gaming, said: “Blockchain is a buzzword with backbone, and having exploded onto the scene so quickly, it has already asserted its game-changing benefits to such an level that longevity is undeniable.
“As with all buzzwords, interest within the public site will inevitably wain but within business and especially in our industry, blockchain is gathering momentum all the time.
“It is providing transparency, accountability and decentralisation in a manner that many are calling groundbreaking and, unlike many buzzwords that have come and gone, blockchain has the potential to really anchor itself.
“It could do a lot more than simply record monetary transactions – we have witnessed the inceptions of corporate alliances, start-ups and initiatives all off the back of blockchain, and it evidently has the capacity to transform just how many industries operate.”
Adriaan Brink, Founder and CEO of BetterBetting, said: “Crypto. The world of digital money is causing disruption across many sectors, including betting. It’s been impossible to ignore to hype around Bitcoin and Ethereum and the rise of new cryptocurrencies.
“The idea of a developing a safe and robust decentralised peer-to peer system optimised by use of blockchain technology is revolutionary. BetterBetting is offering that, providing a forward thinking, decentralised sports gambling system, facilitated through use of the BETR token.
“Getting rid of friction, while providing transparency and fairness for a bet between two occasions who have no relationship with each other, will change just how betting works for everyone.”
Evgeniy Kiriushin, Mind of Business Development for 1xBet, said: “1xBet always goes in step with the rapidly changing world. We consider the buzzwords for the former, and the next season, are ‘higher, faster, and more powerful’.
“We are living in a dynamic and high-tech world; information is ubiquitous, and you will place a wager, make a payment or transfer money just utilizing a phone and wi-fi.
“For our companions, it is absolutely important that statistics are updated as often as possible – using our own partnership, program companions can see up to date of statistic each hour.”